Outsourcing and white-label services for US and UK agencies and brands
An India-based team that works your hours — for US and UK agencies and brands.
Outsourcing & White-Label is the gaa-tha practice for agencies and brands outside India. US and UK agencies use us as an unbranded delivery team for Shopify builds, websites, apps, ERP work, paid ads, social media and video editing; brands hire us directly for the same work on monthly retainers. We work US business hours, sign an NDA before the brief, never contact an agency's clients, agree to non-solicitation and start every relationship with a paid pilot.
Working together
How we work with US and UK teams
US business hours
Our team works your workday, so stand-ups, Slack replies, reviews and launches happen in US business hours. UK hours overlap with our day too.
NDA before the brief
We sign your NDA, or ours, before you share client names, designs or data.
Unbranded by default
For agencies, every deliverable, report and document carries your brand. We never contact your client unless you ask us to.
Non-solicitation
We agree in writing not to approach or accept work from your clients.
Paid pilot first
Every relationship starts with one fixed-scope project or batch, so you judge quality before committing to a retainer.
Easy to pay
International invoices paid by bank wire (SWIFT), PayPal or card through Stripe. Ad spend, licenses and subscriptions stay on your own accounts.
Services
What you can hand over
White-label Shopify development
Custom Shopify themes and sections from your designs, in your GitHub.
02Shopify store management
Monthly store care: products, promotions, app audits, fixes and speed.
03Shopify Plus & headless
Checkout extensions, Functions, B2B, Markets and Hydrogen.
04Website development
WordPress, Webflow, Shopify and Next.js sites, white-label or direct.
05App development
Flutter and React Native apps published under your accounts.
06SaaS product development
From paid discovery to MVP, with code in your repository.
07ERP & Odoo development
Odoo and ERPNext implementation, custom modules and integrations.
08White-label Meta ads
Campaigns, creative testing and CAPI tracking, reported in your branding.
09White-label Google Ads
Search, Performance Max and Shopping through your manager account.
10Social media management
Calendars, design, captions in US or UK English and community management.
11Reel & short-form video editing
Reels, TikToks, Shorts and video ads cut from your footage in batches.
12Marketing consulting & fractional CMO
Strategy, channel and budget plans and monthly reviews in your hours.
Process
How an engagement starts
Five steps, from first call to a monthly rhythm.
Intro call
A call in your business hours about the work, your clients or product and what good looks like.
NDA and brief
NDA signed, then a real brief. We reply with a written scope, team and timeline.
Paid pilot
One fixed-scope project or batch to test quality, speed and communication.
Retainer or team
Monthly capacity or a dedicated team, working inside your tools and accounts.
Monthly review
Quality, turnaround and pipeline reviewed every month so capacity scales with you.
Proof
Case studies from this practice
CDS Stores: year-round Meta campaigns, city-wide outdoor and in-store marketing for a gifting retailer.
Read the case study →
Charliee: a 360° growth partnership across Shopify, marketplaces, quick commerce and brand campaigns.
Read the case study →Colortek: rebranding a 25-year coatings manufacturer and building the website to match.
Read the case study →Good to know
Questions about outsourcing & white-label
An India-based team gives US and UK agencies and brands senior delivery capacity across development, paid media and creative without hiring for every skill. It works when the partner communicates in your hours, works in your accounts and starts with a small paid project; gaa-tha does all three.
Yes. Our team works US business hours, so meetings, Slack replies and launches happen during your day. UK clients get overlap across the UK working day.
Shopify builds and store management, website and app development, ERP and Odoo work, Meta and Google ads management, social media management, reel and short-form video editing, and strategy support — all unbranded and delivered through your agency.
An NDA is signed before the brief, we work only through your agency and your tools, deliverables carry your brand, and our agreement includes non-solicitation of your clients.
We invoice internationally and accept bank wire (SWIFT), PayPal and card payments through Stripe. Ad spend, software licenses and platform subscriptions are paid by you directly to the providers.
Every engagement is custom-quoted after we see a real brief: a paid pilot first, then a fixed-scope project, a monthly retainer or a dedicated team. We do not publish rate cards because scope, volume and tools change the number.
Yes. gaa-tha runs an ongoing retainer for New Rave, a trading-card and hobbies retailer in Canada, covering strategy, Canada-wide campaigns, Instagram content, product data and its website. Most of our other clients are brands and manufacturers in India.
Other practices
The rest of the studio
Brand & Creative
Brands people remember and content people stop for.
Explore →02 · PracticeGrowth Marketing
Strategy, content and ads that turn attention into revenue.
Explore →03 · PracticeD2C Ecommerce
Your own store, built to sell — not just to look good.
Explore →04 · PracticeMarketplaces
Live, visible and profitable on India's biggest marketplaces.
Explore →05 · PracticeQuick Commerce
Get into the 10-minute basket — and stay in stock there.
Explore →06 · PracticeWebsites & Apps
Websites, apps and SaaS products built to convert and to be found.
Explore →07 · PracticeAI & Software Engineering
AI agents, automations, ERPs and systems that run the business.
Explore →