Quick Commerce
Get into the 10-minute basket — and stay in stock there.
Quick Commerce is the gaa-tha practice for brands selling on India's 10-minute delivery platforms: Blinkit, Zepto, Swiggy Instamart, Flipkart Minutes, Amazon Now and BigBasket. We handle platform and city prioritisation, onboarding and documentation, catalogue and thumbnails, dark-store availability and fill rate, purchase-order coordination, quick-commerce ads and ratings — as one monthly operation.
Quick Commerce Management
Blinkit, Zepto, Instamart, Flipkart Minutes, Amazon Now and BigBasket — run as one operation.
02Blinkit Seller Onboarding
From documents to your first Blinkit purchase order, without the back-and-forth.
03Blinkit Account Management
In stock, visible and profitable on Blinkit, reviewed every month.
04Zepto Onboarding
Approved, listed and stocked on Zepto, with the margin worked out before you sign.
05Zepto Account Management
Availability, purchase orders, ads and reconciliation on Zepto, handled every week.
06Swiggy Instamart Onboarding
Listed on Swiggy Instamart with the right pack sizes for impulse baskets.
07Instamart Account Management
In stock for the impulse basket on Swiggy Instamart, week after week.
08Flipkart Minutes & Amazon Now Onboarding
Get your marketplace listings into the 10-minute basket on Flipkart and Amazon.
09BigBasket & BB Now Onboarding
Vendor-registered, listed and stocked on BigBasket and BB Now, with the first PO received.
10Quick Commerce Ads
Search, category and banner ads on Blinkit, Zepto and Instamart, run to a target ROAS.
11Quick Commerce Catalogue & Creative
Thumbnails that win in a two-second scroll and titles that say the pack size.
Good to know
Questions about quick commerce
Quick commerce (q-commerce) is delivery of groceries, FMCG, beauty and everyday items in roughly 10–30 minutes from local dark stores. In India the platforms that matter are Blinkit, Zepto, Swiggy Instamart, Flipkart Minutes, Amazon Now and BigBasket (BB Now).
A quick commerce agency gets a brand listed on q-commerce platforms and then runs the account: catalogue and images, city and dark-store availability, purchase orders and replenishment, promotions and ads, ratings and monthly reporting. gaa-tha does this for all major Indian platforms from one team.
Start where your category and cities overlap best. Blinkit and Zepto lead in metro grocery and FMCG; Swiggy Instamart adds strong food and impulse categories; BigBasket suits staples and larger packs. We map your SKUs and target cities against each platform's category demand before recommending an order.
Typically GST registration, brand ownership proof or an authorisation letter, bank details, product and pack-size data, and category licences such as FSSAI for food. Requirements change by platform and category, so we share a current checklist before you apply.
Platforms work on margins, listing or onboarding charges and sometimes marketing contributions, and these vary by category and change over time. We share the current structure for your category before you sign anything, and plan pack sizes and pricing so the margin works.
Other practices
The rest of the studio
Brand & Creative
Brands people remember and content people stop for.
Explore →02 · PracticeGrowth Marketing
Strategy, content and ads that turn attention into revenue.
Explore →03 · PracticeD2C Ecommerce
Your own store, built to sell — not just to look good.
Explore →04 · PracticeMarketplaces
Live, visible and profitable on India's biggest marketplaces.
Explore →06 · PracticeWebsites & Technology
Sites, apps and tools built to convert and to be found.
Explore →