Google Ads Agency

Google Ads when people already search for what you sell — B2B products, services, education, real estate, repairs, anything with clear intent. Meta ads when the product needs to be shown to people who were not looking, which is most D2C, fashion, food and lifestyle. Many brands run both, with Google catching demand and Meta creating it.

Enough to get clicks on your core keywords every day for two to three weeks so the account has data to learn from. The right figure depends on how expensive your keywords are and what a lead is worth to you, so we size the starting budget from your target cost per lead and the search volume, not from a fixed rule.

No. Our fee is a flat monthly management retainer scoped to the campaign types and the work involved. Ad spend is paid by you directly to Google from your own account, so you see exactly what was spent.

Search campaigns usually generate leads in the first week because they reach people already looking. The first month is spent removing wasted searches and learning which keywords convert; stable cost per lead and scaling typically follow in the second and third month.

A dedicated landing page almost always converts better than a homepage because it matches the search, loads fast and has one clear action — call, WhatsApp or form. We review your existing pages before launch and build a landing page if nothing suitable exists.

Yes. We set up Google Merchant Center, fix the product feed so items are approved, and run Shopping and Performance Max campaigns for Shopify, WooCommerce and custom stores, reported on ROAS and cost per purchase.

Performance Max is a Google campaign type that runs across Search, Shopping, YouTube, Display, Gmail and Maps from one set of assets, with Google's automation choosing placements. It works well once conversion tracking is clean and there is some history; we usually start with Search and Shopping, then add Performance Max with brand exclusions so it does not just buy your own name.